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Ever since I started my business last fall, I’ve read a lot.

Not books necessarily, but online content. Blogs and such.

These are extremely relevant to the internet marketing industry, but become pretty soul-sucking after a while.

It always seems like they have some ulterior motive behind them.

Some email signup lurking.

Selling their course.

Etc.

But books? They’re just books. They have relevant information, and they’re not sneaky at all. They just want to be read. They give their information freely like a gift.

 

 

Internet marketers are sneaky.

Even though I’m literally on the internet from dawn until dusk, I decided to blow off the dust on all the books I bought (or were given to me) and make it a priority to read them. Finally. Each of them are well-known business books that have tons of pertinent information that will help my biz.

I just never “got around to it”.

Here they are, in all their glory:

“The Like Switch” by Jack Schafer

“Nail it Then Scale it” by Nathan Furr and Paul Ahlstrom

“The E-Myth” by Michael Gerber

“Leadership and Self-Deception” by Arbinger Institute

“The Seven Levels of Communication” by Michael Maher

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Day 11

  • Even one day out of the schedule screws you up! I didn’t want to, but I got up at 4:45 this morning. I used the dumb, but effective technique of counting down to “blastoff” and rolling out of bed. It worked.
  • The last batch of emails that I sent out wasn’t very fruitful. About 59% opened the email, but only around 2% replied. I did, however, reconnect with an old friend that will be hooking me up with life insurance 🙂 .
  • Sent out another 170 emails today with two follow-ups. These are a bit more targeted to my ideal client, so I hope those percentages will be much higher and lead to some phone calls.
  • I finished all of my client work that I had scheduled for the day before my wife woke up to get to work! Since I didn’t have a backup plan, the morning time wasn’t as productive as it normally is.

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